- Describe past work experiences - How to deal with projects going sideways Summary for home assignment: The company provided a “fictional” AI voice-agent brand and asked for two extensive design tasks. Homepage Hero Section: Create a complete hero area for the website, including a fully custom illustration built from scratch (AI-themed concepts, waveforms, or human-to-AI interaction), a polished layout with headline, description, and CTAs, and a branded visual style. Deliverables required both high-resolution web assets and the original editable files (.ai or .psd), plus a written rationale explaining design decisions and brand alignment. Feature Presentation Section: Design an entire feature/use-case section of the website, including 3–5 business scenarios (customer support, sales, booking, etc.), custom visuals or mock interface mockups for each scenario, a creative non-standard UI component for content presentation, and complete desktop and mobile layouts. Placeholder text and simulated conversations also needed to be created. Overall, the assignment required multiple high-fidelity web sections, custom illustrations, visual assets, and source files, representing work typically done in a full design engagement rather than a short interview exercise.

They asked me to describe one of my recent UX/UI projects and explain my decision-making process.