At Dreamville Fest, the biggest line isn’t for food—it’s for merch, because it’s all about showing you belong. See how Alla, GMR’s Senior Strategy Director, breaks down the “cultureship” magic at this family reunion of a festival. ✨ Stay tuned for new SOLE Science™ Snippets as we continue to explore experiential activations worldwide! ✨
Summer is here, and so is our latest episode of the Voice of Experience! Join us as Max, Elke, and special guest Krista Hansen dive into creative risk-taking and the role of human intuition in experience marketing. From balancing gut instinct with data to designing the ultimate creative risk lab, this episode is packed with insights and inspiration. Tune in for an engaging discussion and find out what the VoX crew believes drives the next generation of creative leaders. 🎙️🎧Listen here: Spotify: https://lnkd.in/gfpGWGDr Apple Podcasts: https://lnkd.in/gBiT3U2y
Last week, we hosted our incredible #Fuse onboarding event at our Milwaukee headquarters, welcoming 33 amazing new hires to GMR! 🚀 Over the course of two action-packed days, our newest StoryMakers had the opportunity to: - Meet and mingle with our President and CEO, Tyson Webber 🗣️ - Hear inspiring insights from our creative leadership team 🎨 - Dive into our latest and greatest activations 🔍 - And yes, even enjoy some delicious fries 🍟 It was an onboarding experience like no other. Welcome aboard, and here's to many more exciting memories together!
Last week, GMR StoryMakers gathered in NYC for the Sports Business Journal Awards. 🚕 ✨ We're proud to be in the mix with the industry’s best and to cheer on #GMRClient Xfinity. Big thanks to our crew for bringing energy (and style) to the Big Apple. Here’s to more unforgettable moments and stories worth making. 🎉
Ever notice how a brand can transport you to another time and place? At Coachella, Aperol offered more than just a drink—they sparked nostalgia. Discover how GMR’s SOLE Science™ Strategy Coordinator, Margaret (Meg) Stewart, traveled to Italy without ever leaving the festival. ✨ Stay tuned for new SOLE Science™ Snippets each week as we explore experiential activations worldwide! ✨
We helped bring the #PNCGrowUpGreat Mobile Learning Adventure (MLA) to life this year! The MLA offers kids and caregivers the opportunity to dive into fun, educational experiences. Join the fun and check out where the MLA is stopping near you: https://lnkd.in/eNNBpisH
We’re thrilled to be shortlisted for Sports Business Journal's Agency of the Year in Brand Consulting! 🎉 Our StoryMakers have assembled in NYC, and they’re ready to celebrate, connect, and represent GMR at the big event! 🌃✨ https://lnkd.in/eUV_UGpg
Everyone’s on their way to New York City this week for the Sports Business Awards! Hat’s off to #GMRClient Xfinity for earning a spot on Sports Business Journal's Sports Sponsor of the Year shortlist. We can’t wait to celebrate with you on Wednesday. https://lnkd.in/eusvSa8U
AI = more time. More time means more unforgettable experiences. As AI handles the mundane, people will crave the novel, the immersive, the truly memorable. The best brands will design experiences—not just products—for a world where time is the ultimate luxury. As our Chief Experience Officer, Max Lenderman, says: the future isn’t what people buy, but what they’ll never forget. Are you ready for it?
🌟 Dive into the Ultimate Brand Experience at Coachella! 🌟 Join Elke and Max for the latest episode of "The Voice of Experience," where we break down the incredible brand experiences at Coachella 2025! 🎙️🎧Listen here: Spotify: https://lnkd.in/gfpGWGDr Apple Podcasts: https://lnkd.in/gBiT3U2y