Process driven, step based which advanced process but final interviews leading to an "invitation" to a panel discussion were not equal to the caliber of the process: discernible breakdown of behavioral based questions into general philosophical discussion which became a stopping block if not matched to the current business model. For example, sales people are a blend of hunters/farmers. Put an emphasis on winning new revenue activity and you've given a red flag because it's not their model. It is advisable to respond to general questions with probes for the current model and speak-to that in priority over personal biases, experience and assumptions. Otherwise, over generalization may leave you defending answers.