Behind bold brand sits weak leadership - Recensione dipendente - Marketing Communications presso AKKODIS

1. Top leadership obsessed with brand visibility (e.g. Mercedes’ F1 sponsorship) over tackling fundamental issues. 2. President lacks ability to motivate team to translate vision into performance (think more of a second-rate Sales Manager…). 3. Don’t expect to find an integrated company — it’s still AKKA and Modis. Perhaps Adecco, a hiring company, does not know what to do with Akkodis, a tech company? Nb. Rumours of sell trigger instability amongst employees.