Vantaggi
Diverse workplace full of smart young people, its large social audience means that celebs and high profile people will work with them, fun office with parties and beer on tap
Svantaggi
The company is fundamentally directionless. It doesn't know if it wants to be a news organization or a content studio. There's the financial pressures, which went from bad to worse because of covid...which means people get moved from project to project for the sake of keeping them employed. This is admirable but it kills off opportunities for growth. And then there's the lack of editorial direction. Midlevel and senior management are cliquey and complacent and more consumed with talking about the news than making news. A lot of conversations about diversity and social justice (while undoubtedly important) come at the expense of figuring out what NowThis can do as an organization to break through and raise its profile.