After sending your CV you get two days to do some personal tests which is a situational test, cultural fit test and logical thinking test. Be aware of these two days deadline because, as you can imagine, they go fast.Then I was invited to an interview of which about 35 minutes questions about me personally and asking for examples describing my answers or statements. Are you creative, are you persistent, why do you fit AB INBEV, how are you different from other candidates. Do you easily spot improvements. How do you cope with challenges. Do you like learning, tell me why. Things like those, be prepared to answer with an example can be from your personal life or job related. Then you get a business case which asks to choose 2/6 seasonal beers and develop a marketing campaign based on that. It is a lot of information but be sure to read it all through before answering the question. The time I thought was limited to actually heavily think it through but ok. All are both doable and the person on the phone was cool.