First round interview, one-way using an online platform. Asked a few questions like best advice you have recieved and then short market case about a hypothetical product, how much annual market, potential key industry/use and a name idea for company. Took 30 min, a bit awkward as it is one-way and it only gives you 3 seconds before recording.

Like a hireview, no one actually talks to you. It was short and felt like they were trying to be quirky. I thought I did decently but got a rejection with no response when I asked for feedback.