Could be great but it's not - Recensione dipendente - Senior Creative Manager presso Flo Health

Progressing in this company is challenging unless you're from Lithuania or have close ties with the CPO and CEO. There's a noticeable divide between English-speaking and Lithuanian employees, creating palpable tension that's hard to ignore. Typically, strategic decisions and creative input are predominantly influenced by those from Lithuania, leaving those based in the UK to execute the directives. Regrettably, Flo seems to be driven more by revenue than by its potential to make a meaningful impact, with projects prioritized based on their financial return rather than the support they can offer to users. The app primarily targets white, cisgender, heterosexual women, with little effort made to reach or support minority groups, which points to a lack of commitment to inclusivity. It's also worth noting that the company's leadership is predominantly male, with a concerning pattern of making key female employees in leadership positions—such as Heads, Directors, and VPs—redundant. Flo has the potential to be remarkable, but unfortunately, it falls short of that mark.