Poor exec management and product formulas cause the downfall - Recensione dipendente - Dipendente anonimo presso Fresh

Executive leadership cause the downfall of this beautiful brand. Bad decisions on making brand promotional cause the brand to lose its appeal. And the over reliance and catering to one specific region of customers is never good for a global business esp when that region experiences a slowdown. Product formulations are no longer what it used to be so the product development head should be replaced. It’s so sad that the revamped formulas are so bad that so many Sephora reviews are saying so. Innovation formulas have been mediocre at best. Glad Ada Lien is out of the glass door as CEO. I felt that the company culture was turning toxic.