Vantaggi
GE offers a fast paced, rapidly changing professional environment where employees with self drive and self direction can thrive. Compliance is not just a rule to abide by, it is part of the culture and a huge asset compared to competitors. Employees are treated fairly, although the company fails to lags the market in terms of salary levels.
Svantaggi
The company´s focus is too much on the short term results. If fails to apply long term strategic plans. It operates in industries with high barriers to entry and high margins, and therefore does not place the customer needs front and center. There is a bit of a silo culture in some functional areas that do not realize their role is to support sales. Decisions are not made in the country, this does not allow flexibility or adaptability.