Vantaggi
This is truly an innovative company. Even though at times it feels like the standardization of Mall America, you know for certain that you are part of a movement and generation that is shaping the world. The creative ability of the individuals, and the synergy created is inspiring. Most of what is generated doesn't make it to the public, as sales are the goal, not necessarily being trend forward. The most impressive thing about the company is the process-any process. I have worked for several brands within Gap Inc., and all have a well vetted and successful process which is followed by all involved.
Svantaggi
Due to the notability of the company as an International force, management takes the approach that each individual is undeserving and lucky to be in their position. Expectations are often not set, and when not met, the employee is not given direct and appropriate feedback. The level of communication is low, and any recognition or feedback comes as a result of company mandated awards. A highly competitive environment, employees are often placed in direct competition with one another in a team environment. This creates a situation where team members are less apt to work together, share ideas, but rather work in isolation. I have also seen something with HR and management that is very disconcerting-once they have targeted someone, that person has no chance of improvement. Whether it is a performance issue, a personal issue, or simply they have been gossiped about and it has caused friction on the team...that person will be terminated or made miserable until they go. I have seen many people who are incompetent in their positions who have been there for years, and some who are only there for a few short months. There is no rhyme or reason. But this is certain, someone always needs to be a project.