Vantaggi
The Marketing team is an energetic and entrepreneurial group of young professionals. The team is independent and works hard to meet clients' digital marketing goals - we're always optimizing and looking for better ways to achieve the end goal. In 2021, the Marketing team shifted tactical planning to 2-week sprint models, which are determined by the Marketing team who is responsible for creating and producing the work. This has provided a sense of ownership, transparency and accountability in self-management vs a top-down approach. Clients have responded well to this change as it provides insight into "daily activities" and how each deliverable is tied to the greater strategic objective.
Svantaggi
Like all agencies, it is not for everyone. You will be pushed outside of your comfort zone to learn and grow, but there is a strong support system. If you're looking for slow and stagnant, this probably isn't the best fit.