Vantaggi
Very few, in the grand scheme, they are all surface level pros. The cons quickly take over, and defeat any pros
Svantaggi
Too many to list. Just read the other various reviews that summarize it. Bottom line, management does not really know what they are doing, no long term vision, leadership is aloof, at best. They switch lanes on products, strategies, priorities for any given reason, and many times, unanounced so you just wake up to a whole new...bag of junk to deal with, quarterly? They hire and fire so many Sr. leaders, lost count. They attain "top talent" and have no idea how to apply their strategic thinking and expertise. Rakuten Marketing is, was and will be a mess, until key components and leadership is changed or are removed.