Vantaggi
The product is real and solves a genuine problem in the UK parcel market. You're not selling smoke, the network is growing fast and the value proposition holds up in front of serious retailers. Autonomy is the default setting here. If you show ownership, you get room to run. Every decision carries real weight. The wider team is the smartest, most ambitious, and genuinely invested team I have worked with which really makes the business work. The calibre of people around you makes a difference day to day. Early-stage means early-mover advantage. The commercial groundwork being laid now will define how this business scales and being part of that is genuinely motivating.
Svantaggi
Ever changing infrastructure but this this the norm in a growing business with so many moving parts.