Leadership changes drastically altered the tone and culture. What used to be a collaborative and flexible role became micromanaged and directionless.
“More marketing” is often thrown around with no clear metrics, strategy, or understanding of the performance data already in play.
Internal recognition and career growth feel tied more to perception than outcomes.
Decisions often ignore feedback from those closest to the work, which creates friction and stifles innovation.
Communication breakdowns across departments are common, and marketing is expected to fill the gaps without added support.
